Maison Tini

Services
Brand Identity System
Retail & Environmental Design
Packaging & Print
Social Media Assets

Industry
Retail / Consumer

Role
Creative Lead with hands-on execution across identity, packaging, and digital touchpoints

Maison Tini (French for “tiny house”) is a children’s concept store in Dubai focused on community, creativity, and sustainability. With only early architectural renderings available, the challenge was to translate the spirit of the space into a cohesive and scalable brand system that could support launch, in-store experience, and ongoing marketing.

Working from limited visual inputs, I developed a flexible identity rooted in the storefront’s house-shaped structure and expanded it into a modular system designed for packaging, signage, social media, and environmental applications. The goal was to create a joyful yet refined brand that would resonate with both children and parents while remaining adaptable as the business evolved.

The resulting system extends across retail packaging, pop-up signage, social content, and branded materials, ensuring consistency across physical and digital touchpoints while supporting growth.

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